Getting Started
Any great business starts with a great idea. Once you figure out what your business will be and what service or product you have to offer, it is time to do some research. Consider the size of the opportunity and the stability of the market. You don’t want to devote time and money into creating a business based on a trend that will decrease in demand. Research your competition and how you can make your business stand out. Make sure you understand the restrictions or regulations you will have to adhere to.
Once you have a complete understanding of your industry, you can get into the details of starting your business. Picking a name, creating a business plan, organizing your finances, selecting a business structure, choosing your tools, are just a few tasks you will need to complete as you create your business.
Establishing a Business Location 
If your business requires a physical location where you can hold staff or client meetings, a coworking space is a great option. Leasing out office space can be costly and running your business from home can limit your growth. Coworking spaces offer important features like conference rooms, a business mailbox and receptionist services to aid your business.
Having a business address is an important element needed to make a Google Business Profile. A Business Profile can help you manage the way your business appears on Google. You can interact with customers, post updates, accept orders and more with this feature. However, if you plan on listing a coworking space as your business address, it is important to note the recent addition to Google’s guidelines on this matter:
“Businesses can’t list an office at a co-working space unless that office maintains clear signage, receives customers at the location during business hours, and is staffed during business hours by your business staff.”
At Paradigm Workhub, we offer private offices that allow you to meet the standards Google requires for listing a coworking space as your business’ location. This membership comes with a variety of benefits including guest passes, a business mailbox, 24/7 access and your company name will be displayed in the lobby.
Small Business Benefits from Working at a Coworking Space
  1. Scalability
Coworking spaces are attractive to entrepreneurs because of the ability to customize your membership based on your needs. You can scale your membership up (or down), add team members, and take advantage of additional products based on your needs. Unlike leasing an office which requires committing to a long term lease, coworking spaces allow you to make short term commitments and edit them on a monthly basis if needed.
  1. Work-Life Balance
Working from home often challenges people to find a balance between their personal and their professional life. Research shows that 60% of workers felt more relaxed at home since coworking. When you choose a coworking space, you get some much needed separation between your home and your office space.
  1. Opportunities to Networking 
Coworking spaces are a melting pot for professionals from various industries to intermingle. Many coworking spaces, like Paradigm Workhub, invite members to events that promote networking. These events are the perfect opportunity to market your business or find someone with the skills you need for a specific service.
Coworking spaces are the optimal space for freelancers, entrepreneurs, and small businesses to work. From increased productivity to amenities, the benefits of joining a coworking space go on and on. Visit us at Paradigm Workhub to learn more about joining and how we can be a home base for your new business.